Did you know the number one challenge faced by field service businesses is unconverted leads?
In 2021, there are three key steps you can take to increase the percentage of converting leads. Firstly, it’s important to promptly contact prospects regarding their enquiry (within 10 minutes). Next, you should ensure that you follow up with leads between five and seven times and lastly, communicate with them on the channel of their choice (usually SMS).
However, this is easier said than done. With leads coming from so many different sources – Google My Business, Email, Facebook, PPC, website, and more – keeping up with these best practices is challenging unless you have software to support you.
Unfortunately, most businesses don’t have a comprehensive system in place. They duct-tape software together and pay a heap of monthly licence fees and even try to get the software to do what it wasn’t made to do.
But it doesn’t have to be that hard. An automated lead management system that can link seamlessly to job management software can help you manage leads with ease and confidence. Keep reading to discover the three secrets to tripling your sales conversions, maximising profit and automating a winning business.