AI & Automation for Clinics

We build patient journey systems that turn every clinic inquiry into long-term revenue.

Speed to booking. Consult to treatment. Loyalty and referrals. Built for clinics in aesthetics, wellness, longevity, and surgical care.

Book A Clarity Session → Free. 30 minutes.

Trusted by clinic leaders across the UK

Inquiry captured

Sunday, 21:47

Booked in 38 seconds

Follow-up sent

Sequence 3 of 7

SMS, Email, WhatsApp

The Diagnosis

The three operational leaks costing UK clinics six figures a year.

Most UK clinics doing £2M to £15M a year don't have a marketing problem. They have an operational one. Each gap is small enough to ignore. Together they cost real revenue.

01 SPEED TO BOOKING

The inquiries that arrive when no one is there to answer them.

A prospective patient enquires on a Sunday evening through your website, an Instagram DM, or a missed call. By Monday morning, they've contacted three competitors and booked with whoever replied first.

! A five minute response makes a lead 21x more likely to qualify.

02 CONSULT TO TREATMENT

The consultations that don't convert, and the database that never gets worked.

The biggest revenue gap isn't the leads who never enquired. It's the ones who did. The consultation that didn't book a treatment. The "let me think about it" that never got followed up.

! 80% of considered purchases require five or more follow-ups.

03 LOYALTY & REFERRALS

The patients who never came back, for no real reason.

When 500 lapsed aesthetic patients were asked why they didn't return, the most common answer wasn't price or dissatisfaction. It was "I just forgot." 42% drift away because nobody reminded them.

! A retained patient is worth 8 to 12x their first transaction.

These are infrastructure problems, and they compound.

Book a Clarity Session →

30 minutes. No pitch. Walk away with a clear plan.

The Calculator

See where revenue is being lost.

Three inputs. Your annual recoverable revenue across the patient journey.

Monthly inquiries 80

0200

Average treatment value £4,000

£0£20,000

Monthly treatment capacity 100

0200

Estimated annual recoverable revenue

£1,920,000

Inquiries lost to slow response

Consultations and warm leads not converted

Patients lost without rebooking, reviews, or referrals

Most clinics recover a meaningful share of this within the first 90 days of a structured patient journey system.

Book a Clarity Session →

30 minutes. No pitch. Walk away with a clear plan.

The System

The Patient Journey System.

One system. Three pillars. Built around how patients actually move from first inquiry to long-term loyalty.

Every patient. Every channel. Every hour.

One system. One source of truth. Full visibility on every patient.

Book a Clarity Session →

30 minutes. No pitch. Walk away with a clear plan.

What Happens Next

A clear path from first call to compounding revenue.

Free Revenue Leak Scorecard · Before anything else

The Clarity Session

A 30-minute call with Carolina. You leave with a written diagnostic of where revenue is being lost in your clinic, whether you work with us or not.

Free · Diagnostic · Yours to keep

Book Now →

DIAGNOSE

Map the journey.

We map your full patient journey and deliver your bespoke Patient Journey Blueprint.

WEEKS 1–2

BUILD

Deploy the system.

We build and deploy the Patient Journey System inside your clinic, with your team trained alongside.

WEEKS 3–8

OPTIMISE

Refine continuously.

Every conversation refines the system, with monthly reporting tied to the revenue we set out to recover.

ONGOING

Book a Clarity Session →

30 minutes. No pitch. Walk away with a clear plan.

Carolina Rodino

Co-founder, LeadHero

About Carolina

The operator behind the system.

"I've spent the last decade watching clinics spend brilliantly on marketing and lose most of it on the operational floor. The inquiry that doesn't get answered. The consultation that doesn't get followed up. The patient who doesn't come back. None of these are marketing problems. They're system problems. And the technology to solve them properly didn't exist five years ago. It does now. That's what we build."

— Carolina Rodino, Co-founder of LeadHero

Background

01Co-founder of LeadHero, an award-winning AI and automation agency
02A decade building patient journey and sales conversion systems for clinics
03Creator of The Revenue Engine™, LeadHero's proprietary AI-powered B2B revenue system
04Trusted by clinics, consultancies, and SMEs across the UK and globally
05Background in enterprise sales and digital marketing with Kimberly Clark and pioneering email marketing companies

The Evidence

The leaks are documented. The recovery is repeatable.

SPEED TO BOOKING

21×

Inquiries contacted within five minutes are 21 times more likely to qualify than those contacted after 30 minutes.

Harvard Business Review

CONSULT TO TREATMENT

15pts

In 23 of the 25 clinics we've audited, the consultation conversion rate would lift by 15 percentage points with no change to the consultation itself. Just better follow-through.

LeadHero clinic audit data, 2024–2026

LOYALTY & REFERRALS

8–12×

A retained aesthetic patient is worth 8 to 12 times their first transaction over the lifetime of the relationship.

UK aesthetic clinic retention data, 2026

The Patient Journey System is built around these numbers. Not around marketing theory.

Book a Clarity Session →

30 minutes. No pitch. Walk away with a clear plan.

The Clarity Session

30 minutes. No pitch. A clear diagnostic.

A diagnostic of where revenue is being lost in your clinic, whether you work with us or not.

What you walk away with

1Your Patient Journey Diagnostic. A live walkthrough of the three places revenue is leaking from your clinic right now, with quantified numbers against your business.
2A bespoke recovery sequence. The order in which to fix each leak for fastest payback, ranked by effort against revenue impact.
3A frank assessment. Whether the Patient Journey System is right for your clinic, or whether something simpler will solve it. Sometimes it will.

The Clarity Session is free because it should be. We are not interested in working with clinics where the diagnosis isn't compelling on its own.

Who it's for

UK clinics doing £2M to £15M in annual revenue across surgical aesthetics, non-surgical aesthetics, dermatology, longevity, wellness, and adjacent verticals.

Who it isn't for

Solo practitioners under £500K. Clinics looking for a quick lead-gen agency. Anyone who wants someone to run their Instagram.

Book A Clarity Session →

Carolina takes six Clarity Sessions a month. Five are typically reserved for clinics already in our pipeline. If you're new to LeadHero and want a session this quarter, book early.

FAQ

Questions clinics ask before they book.

What does this cost?+

The Patient Journey System is a bespoke build, so pricing depends on your clinic's size, treatment mix, and current tech stack. The Clarity Session is free, and you'll have a clear sense of investment by the end of the call. Most clinics in our buyer range invest in the mid-five-figure range to deploy, with ongoing optimisation thereafter.

How long until it's making money?+

Speed to Booking goes live in the first two weeks of the build, so revenue recovery starts before the full system is deployed. Most clinics see measurable revenue impact within 90 days of going live.

Does this replace my CRM, my agency, or my team?+

It works with them. The Patient Journey System sits on top of your existing CRM and clinic software, integrating with the tools you already use. Your team focuses on the patients in front of them, not on chasing missed inquiries or manual follow-up.

Will the AI sound like a clinic, or like a chatbot?+

Every interaction is trained on your tone, your treatments, and your team's actual language. Patients shouldn't feel they're talking to a bot. They should feel they're talking to a well-trained member of your front desk who never sleeps.

Is it compliant with GDPR, ASA, and clinical regulation?+

Yes. Patient data handling is GDPR-compliant by design, marketing communications follow ASA guidance, and the system respects JCCP and CQC standards where applicable. We'll walk through the compliance framework on the Clarity Session.

What am I locked into?+

Nothing on the Clarity Session. If you choose to work with us beyond that, the build phase is a defined scope of work. Ongoing optimisation runs on a rolling basis with no long-term lock-in.

We've tried agencies and tech before. What's different here?+

You've tried marketing services. This is operational infrastructure. The agencies you've worked with were trying to send you more leads. We're rebuilding what happens after the lead arrives, which is where most of the revenue is being lost.

We build patient journey systems that turn every clinic inquiry into long-term revenue.

The three operational leaks costing UK clinics six figures a year.

The inquiries that arrive when no one is there to answer them.

The consultations that don't convert, and the database that never gets worked.

The patients who never came back, for no real reason.

See where revenue is being lost.

The Patient Journey System.

A clear path from first call to compounding revenue.

The operator behind the system.

The leaks are documented. The recovery is repeatable.

30 minutes. No pitch. A clear diagnostic.

Questions clinics ask before they book.

Diagnose the leak. Build the system. Recover the revenue.